Walmart x Oscars “Style the Crew”
Bringing Walmart Fashion to the Oscars. Talk about a challenge.
Yes, Walmart dressed stars for the Oscars – just not the ones you see on the red carpet. With the help of six Hollywood stylists we created looks for the stars behind the scenes – turning the camera on the crew for a change. We created films featuring our talented crew and their new stylists and ran them throughout the show. We also featured them in store and in shoppable social.
Agency: Publicis
The Films
Each film was based on a classic film genre and featured a crew member and their stylist.
